When only The Best is good enough - Building World Class Practices for Idealogy

It seems strange to report that, after almost 25 years in business, Idealogy is only now embracing a Best Practice philosophy. So, in light of that revelation, it also seems fair to be asked questions like “Are we just slow?” or “Haven’t we found any we like yet?”

To be honest, the very mention of the words ‘Best Practice’ sends many SMEs diving for cover.  So many of the processes that smaller organisations employ are so intimate and so cultural it’s hard to change direction and attitudes.

Pearltrees: More Than Just “A Nice Idea”?

“Interest Cultivation” has caught our attention, but does Pearltrees have any practical value?

Pearltrees picks up where your “regular” or “favourite” Internet task bar leaves off. All your key sites are stored on the App as “Pearls”, from which any additional links can…ahem…branch out. It all seems like such a good idea on paper, but does our enthusiasm for Pearltrees extend beyond a cursory nod? We’ve taken a look from three perspectives, so the numbers can speak for themselves…

Productivity App of the month

Productivity can become even more of a must-have in the early months, as managers try to make up for any lost time brought on by the festive season. So what tools out there can help this cause?

January: Write Or Die

What’s the big idea?
Let’s imagine you’ve got a pitch to write. Or a report. Maybe some copy? Your word count is set, but you’d rather Tweet than reduce your to-do list by 140 characters. Write Or Die makes the choice for you - the longer you leave your work unchanged, more and more words disappear!

The iPad mini: Is it worth it?

Now the hype has subsided, we ask the important question: Is the iPad Mini necessary?

Those Apple folks are good at what they do. They’ve taken over the world through a simple tactic; creating something “different and luxurious”, which perhaps more accurately means “turning business tools into a commodity”. They’ve created products that consumers didn’t know they needed. With the iPad Mini, though, they may have forgotten to include the business…

Has the Union Flag euphoria helped or hindered ‘British Brand Value’?

What is the vital component of a flag? : Identity. Identity is the embodiment of a nation, of an individual, of a business. When one gazes at a flag like the Union Jack (Union Flag), they associate it with the archetypal values that it symbolises: pride, strength, unity, among many others. This symbolism is vitally important because it reflects upon the watching world, as people seek to develop a connection with what they see on a daily basis. The Union Flag is highly potent, known across the globe, and has become a vital commodity, a logo for ‘Brand Britain’.

Darryl Akerman - My Top 3 Websites

The web space we're invading!
Just some sites that Idealogy people are visiting that tick their boxes.

Darryl Akerman - Design Director

http://www.geekologie.com
Full of gadgets and gizmos!

http://www.wiggle.co.uk
Great bike stuff.

http://www.justcreative.com
Source of many ref sites.


Posted by Darryl Akerman

Shhh…. Sorry I can’t keep quiet any longer!

si·lence
1. an absence of any sound or noise; stillness.
2. the state or fact of being silent.

When Selfridges first opened its doors back in 1909, the founder, one Harry Gordon Selfridge created a Silence Room where busy shoppers were able to "retire from the whirl of bargains and the build up of energy". Fast-forward over 100 years and now more than ever, the busy shopper would surely welcome a break from a hectic day of perusal and purchasing… wouldn’t they?