This is not just gum removal. This is reputation enhancement

It’s said that the chewing gum scourge is arguably the last public problem on the streets, and that you can only occupy two positions in the debate - you’ve either got the problem or you’re trying to get rid of it.

GumPak is making gum removal more accessible by creating the power to keep environments, and brand reputations, clear of this blight. And by putting that power in the hands of those who care for the quality of the spaces they inhabit.

Our favourite Apps...

Just a little insight into all of us here at Idealogy - a list of our favourite Apps and which platforms we use them on...

Why you should have a mobile site

Why you should have a mobile site alongside your 'normal' site

I was recently asked why someone needed a mobile site - a few quick points came to mind, no great presentation, just some bullet facts.

Semiotics to Semantics – it’s time to concentrate!

Semiotics – yeah, it’s a new one on me as well! But if we’re all new to this form of research science (and despite many protestations, we really are!) it’s not a new methodology. Online reference begins around the mid-19th century, so it’s got a sizeable back catalogue, if I can put it that way!