Thursday, 29 March 2012

‘Cat on a hot tin roof?’

Dateline: Southampton March 2012

As the country embraces the run-up to the Olympics, Idealogy seems to have been selected as the training ground for a new Olympic sport – Tin Tossing. Over the last few weekends we have been noticing an increasing amount of ‘detritus’ on the flat roof at the back of our Portland Street office.

Thursday, 22 March 2012

HERRICK 14 – Delivering the offer

During the summer of 2011 Idealogy were fortunate enough to be commissioned by Brigadier Ed Davies, MBE RM to produce a commemorative book for 3 Commando Brigade that painted a picture of, and recorded their operations on, Herrick 14, the mission title for their Afghanistan Tour in 2010/11.

Paul Skinner - My Top 3 Websites

The web space we're invading!
Just some sites that Idealogy people are visiting that tick their boxes...

Paul Skinner - Developer
I look here everyday - showcase for often great, boundary pushing gems.
Again, a showcase for some great visuals.
A brilliant repository of Flash and Flex components.

Posted by Idealogy

Monday, 12 March 2012

Outstanding Behaviours make Extraordinary Employees

Forget good to great. Ignore 1 for bad, 10 for special. Here are 8 things that turn great employees into extraordinary ones – and it’s all about inspirational behaviour!

So which are you? Great employees are reliable, dependable, proactive (isn’t that just the most superficial word?), diligent, great leaders and great followers...they possess a wide range of easy to define - but often hard to find - qualities. Yet only a few go to the next level. These people are truly remarkable, possessing qualities that don’t appear on performance appraisals but nonetheless have a major impact on performance, morale and profitability.

So what are the outstanding qualities that make extraordinary employees?

Thursday, 8 March 2012

Peeling back the mask

From Batman to The Beano, Bunty to Biggles, we have all at some point or another in our lives experienced comic books; even if it was just a cursory glance in a dentists surgery or peering over your kid brothers shoulder. There is also no denying that comic books have played a key part in my formative years, sparking my imagination and ultimately leading me to becoming a graphic designer. So when one of the world's largest and best loved comic book publishing brands reveals a new identity, I want to know about it. And they don’t come much bigger than DC Comics, home of well loved characters like Batman, Superman and Wonder Woman.

Founded in 1934 the initials ‘DC’ came from the company’s popular series of Detective Comics, which famously featured Batman’s debut and subsequently became part of the company’s name. It was in the mid 1970s that Milton Glaser (best known for his ‘I ❤ New York’ logo) was approached to create a new identity for DC Comics. His design, a shield of four stars inlaid with the company’s initials (known as the DC Bullet) became embedded in the popular culture of my generation as we joined Batman et al on their adventures.

Tuesday, 6 March 2012

Dave Birch - My Top 3 Websites

The web space we're invading!
Just some sites that Idealogy people are visiting that tick their boxes.

David Birch - Senior Designer
Global clubs specialising in mash-up DJs. DJs use new digital techniques to mix several tracks together to create either unique remixes or songs that sound completely new.

Australian based chap who uses similar techniques to those of mash-up DJs but uses video to create incredible (and catchy) sounding tunes.

A great database of movie posters. Old and new. From big budget blockbusters to small arthouse films. The site also runs annual awards on the best posters voted for by it's users. Check out the Dark Knight campaign to see some of the fantastic results.

Posted by Idealogy