Showing posts with label personalisation. Show all posts
Showing posts with label personalisation. Show all posts

Monday, 29 July 2013

It's all in the name...

When I was growing up, if I ever wanted to buy branded clothes to try and fit in with the other kids at school (and let’s face it, a flamboyant, lanky, goofy kid with big wavy hair isn’t the easiest thing to try and make blend in) my mum would tell me that I was only paying for the name. It seems like Coca-Cola have taken the words of my mother - and many other mums out there – and decided to make money out of it in their latest advertising campaign.