Showing posts with label viral campaign. Show all posts
Showing posts with label viral campaign. Show all posts

Wednesday, 2 February 2011

Give us a penny for a proper tune mate!

A recent television commercial, this one, for John Lewis, has an accompanying piece of music, that let’s face it, breaks your heart when combined with the images you see on screen. And here at Idealogy HQ we’re often tasked with making films, and choosing their accompanying pieces of music… so what’s in a soundtrack?