The Slings and Arrows…

The Bard has a lot to answer for!

In Shakespeare’s "To be or Not to be" soliloquy, Hamlet contemplates the nature of taking action. Today, ‘the slings and arrows...’ comment has evolved to mean ‘adversity, troubles, bad luck. ("Merriam-Webster's Dictionary of Allusions"). 

Idealogy on the move...

We've done it! Well we couldn't go around much longer, preaching to our clients about having smartphone-optimised websites if we hadn't actually got around to having our own now could we!?

New software gives us the Edge!

Idealogy recently completed some work for one of its key accounts, Simple Skincare, using cutting-edge software that isn't even available to the general public yet! During the project we worked alongside our partner Rocktime to link the pages into the CMS for the new site.

Training for the future – HTML5 & CSS3

The prospect of two days hardcore programming would fill most people outside the Web world with dread! Luckily, the digital team at Idealogy ‘lives to programme’ and ‘programmes to live’.

“Hmmm” they say in their robotic little voices!

For those who don’t know it yet, HTML5 is the long awaited revision to HTML and we could spend all day trying to write a description of what it is, what it does and how differently it does it, but trusty old Wikipedia says it best:

New animation tool not just a Flash in the pan

Idealogy heard yesterday that there looks finally to be a good product for rich, timeline-based animation that will do "Flash…but without the Flash!'.

A lot of people probably wouldn't see the need for such a tool - Adobe's stats are impressive, as is a lot of Flash content on the internet…but probably not if you're browsing on your phone. A lot of mobile phones still don't fully support Flash, the iPhone for one.

Sencha Animator is still in Beta at the moment, but from the screenshots that we've seen of it, any Flash developer would be very comfortable using it; it's a visual tool, outputting HTML5 and CSS3 in the background.

Chrome, Safari, and mobile WebKit browsers such as Android, Blackberry Torch, Apple iPhone, iPad and iPod touch are all supported so it could be a very interesting piece of software to watch, we'll certainly be looking forward to using it for our clients.

Posted by Paul Skinner