si·lence
1. an absence of any sound or noise; stillness.
2. the state or fact of being silent.
When Selfridges first opened its doors back in 1909, the founder, one Harry Gordon Selfridge created a Silence Room where busy shoppers were able to "retire from the whirl of bargains and the build up of energy". Fast-forward over 100 years and now more than ever, the busy shopper would surely welcome a break from a hectic day of perusal and purchasing… wouldn’t they?