Finding a Photographer who really ‘gets’ the intimate nature of Wedding Days and understands that these never-to-be-repeated moments are precious, is very rare indeed. Too many try to be ‘the show’. Others seem to have no empathy with the day, herding guests around without ever really getting the ‘money shot’. And even more, who double or triple book the days, rushing around, leaving bemused couples breathing in fumes and dust from departing tyre tracks. Where’s the value in that?
But Dan Akerman is different - he gets it! He knows that this is ‘their day’. To stay in the background but still step up. To reflect their hopes, their fears and their journey. And his work showed us just that. It was so very different…
So when he asked Idealogy to sort out his Wind and Kite (web site), http://www.daphotographyuk.com we all jumped at the chance to help – after all, he was one of us, talking our language, however hard to understand that was.
So, we wrote the story and the copy, his brother Darryl (Idealogy’s Design Director) designed the look and Simon Johnson, Paul Skinner and Richard Sprinks developed and built the platform. And it all tells a compelling story – painting a picture of a guy with a different slant but a creative bent. A guy who, when your Bricks and Mortar (daughter) wants to get Cash and Carried (married), he’s more than just a pointing and clicking Whistle and Flute (suit).
So, if you want a memorable Otis Redding, Dan’s the man who won’t give you Lionel Blairs (work it out for yourself!).
Get it? Good!
Posted by Idealogy
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