Thursday 14 July 2011

Turning the camera on ourselves

Images can be really powerful things, and often induce an immediate emotional response to a situation, a setting or a product. Without a decent image how can you communicate your plight, your appeal?


We’re fortunate to be charged with sourcing and capturing images for our clients, to represent their products, services or people, and we pride ourselves on being able to brief our photographic people or partners in a way that creates exactly what a good image should…a response!


Some examples of our images (sourced from stock, or taken from scratch), and how they’re used to great effect in campaigns for our clients can be seen here

But what happens when the tables are turned? ‘A taste of our own medicine’. The brief? To capture the Idealogy team in all their glory, as a bunch of approachable individuals, who look like they know a thing or two about what they’re doing.

So there you have it:



Charlie (our intrepid, long-serving photographer type) doing his business to help us all with our LinkedIn profiles, Basecamp pics (The Idealogy Project Management tool of choice) and general corporate imagery.

Tell us what you think of our images, and of the images of us as a group, because of course, we all hate them!


Posted by Nick Hart









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